City Bank has announced the appointment of Mizanur Rashid as its new Deputy Managing Director (DMD), marking a significant step forward in the bank’s strategic focus on technological modernisation and digital growth. With more than three decades of multifaceted experience across the fintech and consumer packaged goods sectors, Rashid is widely regarded as an accomplished leader with a strong track record in sustainable business expansion.
A Veteran in Fintech and Corporate Leadership
Rashid previously served as the Chief Commercial Officer (CCO) at bKash Limited, Bangladesh’s largest mobile financial services provider. During his tenure, he played a pivotal role in strengthening bKash’s digital payments ecosystem, contributing to transformative innovations that enhanced customer experience, broadened financial inclusion, and expanded the company’s commercial footprint. His leadership helped drive bKash’s evolution into a national symbol of reliable and accessible digital finance.
Before joining bKash, Rashid held a series of senior leadership roles at Unilever, serving across Bangladesh, India, and the wider subcontinent. His responsibilities spanned brand strategy, operational management, and regional market development. His corporate journey also includes key positions at British American Tobacco Bangladesh, where he contributed to strategic planning and business performance improvement.
This diverse background has provided him with a unique blend of experience in corporate strategy, customer engagement, product innovation, and market expansion—skills that City Bank views as instrumental in shaping the future of financial services.
Driving City Bank’s Digital Ambitions
City Bank expressed confidence that Rashid’s expertise will significantly accelerate the bank’s ongoing digital transformation agenda. As Deputy Managing Director, he is expected to spearhead programmes aimed at modernising banking operations, expanding digital products, and enhancing technology-driven services for both retail and corporate customers.
Bank officials noted that his arrival aligns with City Bank’s ambition to adopt global best practices in digital finance while maintaining its reputation for trust, transparency, and customer-centricity. His leadership is expected to unlock new opportunities in innovation, strategic partnerships, and data-enabled decision-making.
Academic Excellence and Future Vision
Mizanur Rashid holds an MBA from the Institute of Business Administration (IBA), University of Dhaka, one of the country’s most prestigious academic institutions. Colleagues and industry professionals widely recognise him for his ability to translate complex strategic goals into actionable business outcomes.
City Bank believes his appointment will not only strengthen its senior leadership team but also contribute significantly to achieving its long-term organisational objectives—positioning the bank as a stronger, more technologically advanced institution within Bangladesh’s evolving financial landscape.