Prime Bank customers in Bangladesh will now benefit from exclusive discounts on Mitsubishi vehicles, thanks to a new partnership with Rangs Limited, the authorised distributor for Mitsubishi in the country.
An agreement to this effect was signed recently at Prime Bank’s Corporate Office in Dhaka, marking the launch of the initiative. Under the terms of the partnership, customers of Prime Bank will be entitled to special pricing when purchasing Mitsubishi vehicles in Bangladesh.
This collaboration underscores Prime Bank’s ongoing commitment to enhancing its customer offerings, aiming to provide premium lifestyle privileges and superior service experiences. The bank is focused on expanding the range of benefits available to its customers, further strengthening its position as a customer-centric institution.
The agreement was signed by Mamur Ahmed, Senior Executive Vice President and Head of Branch Distribution at Prime Bank, and Mohammad Hamdur Rahaman (Simon), Chief Executive Officer of Rangs Limited.
The signing ceremony was attended by key figures from both organisations, including Joarder Tanvir Faisal, Executive Vice President & Head of Cards and Retail Assets at Prime Bank, and Mohammad Fahim Hossain, Divisional Head of Marketing at Rangs Limited, alongside other senior officials.
Through this partnership, Prime Bank reinforces its commitment to providing added value and enhancing its customers’ overall banking and lifestyle experience.
The agreement highlights Prime Bank’s commitment to enhancing customer experiences by providing lifestyle-oriented benefits beyond traditional banking services. By partnering with a leading automotive distributor, the bank aims to combine financial solutions with premium lifestyle offerings, strengthening its reputation as a customer-centric institution.
The signing ceremony was attended by senior representatives from both organisations. Mamur Ahmed, Senior Executive Vice President and Head of Branch Distribution at Prime Bank, signed the agreement alongside Mohammad Hamdur Rahaman (Simon), Chief Executive Officer of Rangs Limited. Also present were key executives including Joarder Tanvir Faisal, Executive Vice President & Head of Cards and Retail Assets at Prime Bank, and Mohammad Fahim Hossain, Divisional Head of Marketing at Rangs Limited.
Under this partnership, Prime Bank customers will benefit from discounted pricing on Mitsubishi vehicles, providing added value for clients seeking premium automotive options. The collaboration is designed to complement the bank’s broader strategy of offering lifestyle privileges and enhancing overall service experiences for its clientele.
Industry observers note that such partnerships reflect a growing trend among banks in Bangladesh to integrate lifestyle benefits with financial services. By offering exclusive deals on high-value products like automobiles, banks can strengthen client loyalty and differentiate themselves in a competitive financial market.
Prime Bank’s initiative aligns with its ongoing strategy to provide innovative, customer-focused solutions. By extending benefits to automotive purchases, the bank ensures that clients not only access superior banking services but also enjoy exclusive privileges that enhance their daily lives.